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You can see the anti-drug video starring local middle and high school students starting today at a movie theater in Shelbyville.
This 90-minute video, titled The New Cool, will feature 16 students from East and West middle schools and Shelby County High School denouncing drugs and alcohol and promoting a healthy lifestyle.
Elizabeth Lafferty of Shelby Prevention, helped the students with the video and took them to an International Drug Prevention Conference in Louisville.
The video will be shown before G- and PG-rated movies at Great Escape Shelbyville through Thursday.
Then, starting Friday, the video will be shown before each movie during the previews and is expected to run for 24 weeks.
One of the students, Ivonne Gonalez, 13, of East Middle School, spoke to the Shelbyville City Council recently about her involvement with the video and said that she wanted to be a part of the production because she wanted to take a strong stance against drug and alcohol abuse.
Lafferty said she hopes that not only will the video help to spread the message of no tolerance toward drugs and alcohol to the students’ peers but also to adults.
“It would be great if parents would get involved, too,” she said.
The video also has been submitted as an entry in a video contest, Reel Action Kentucky, sponsored by Seven Counties and KY-ASAP, which was created in 2000 by the General Assembly to promote the reduction of alcohol, tobacco and other drug use in Kentucky.
You can see the video at www.reelactionky.com.